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What does it take to build audiences, create valuable content and stay relevant in a world where media is changing faster than ever?
For more than three decades, Charles Balchin has worked at the heart of sports broadcasting, production and media, including senior leadership roles within IMG for over 13 years; one of the world’s most influential sports, media and entertainment companies.
In this House Session, Charles will share insights from a career spent working behind some of the industry’s biggest events and productions. From traditional broadcasting to streaming, media rights, content creation and audience growth, we’ll explore how the sports media landscape has evolved and where it is heading next.
This is an opportunity to hear from someone who has spent a lifetime inside the industry, discussing the realities of modern media, the opportunities emerging for creators, brands and rights holders, and the lessons how audiences for sport have diversified.
As always, the evening will be conversational, practical and open to questions from the room.
A few highlights about Charles.
Has more than 25 years in sports broadcasting and live television production, including leadership roles in sports media and broadcast operations.
Previously held senior positions including Head of Programmes at IMG and has worked across Europe, the Middle East and international sports broadcasting markets.
Has been involved with major global sports properties across multiple sports including F1.
• Founders and business owners interested in audience growth, media and brand building
• Marketing, communications and content professionals looking to better understand modern media and attention
• Sports industry professionals, rights holders and event organisers
• Creators, filmmakers and producers interested in broadcasting, content and audience development
• Students and young professionals considering careers in media, sport or entertainment
• Anyone curious about how major media properties are built, commercialised and grown
and just those who are curious…
What does it take to build audiences, create valuable content and stay relevant in a world where media is changing faster than ever?
For more than three decades, Charles Balchin has worked at the heart of sports broadcasting, production and media, including senior leadership roles within IMG for over 13 years; one of the world’s most influential sports, media and entertainment companies.
In this House Session, Charles will share insights from a career spent working behind some of the industry’s biggest events and productions. From traditional broadcasting to streaming, media rights, content creation and audience growth, we’ll explore how the sports media landscape has evolved and where it is heading next.
This is an opportunity to hear from someone who has spent a lifetime inside the industry, discussing the realities of modern media, the opportunities emerging for creators, brands and rights holders, and the lessons how audiences for sport have diversified.
As always, the evening will be conversational, practical and open to questions from the room.
A few highlights about Charles.
Has more than 25 years in sports broadcasting and live television production, including leadership roles in sports media and broadcast operations.
Previously held senior positions including Head of Programmes at IMG and has worked across Europe, the Middle East and international sports broadcasting markets.
Has been involved with major global sports properties across multiple sports including F1.
• Founders and business owners interested in audience growth, media and brand building
• Marketing, communications and content professionals looking to better understand modern media and attention
• Sports industry professionals, rights holders and event organisers
• Creators, filmmakers and producers interested in broadcasting, content and audience development
• Students and young professionals considering careers in media, sport or entertainment
• Anyone curious about how major media properties are built, commercialised and grown
and just those who are curious…